Your products outlive the sale.
So should your customer relationships.
Airloom is the connected-product platform for retail brands. Every product you make carries its own consumer scannable ID, allowing you to connect with every owner, not just the first.
No app for your customers. Nothing to build for you.
- One unique ID per unique item, never reused
- No app or account for your customers
- All product IDs in one print-ready file for your manufacturer
- Change anything later, without reprinting a thing
Today, the sale is the last thing you see.
You pay to win a customer once. Then your product is resold, handed down or given away. Each new owner is a customer you cannot reach.
Your brand
1st owner
2nd owner
Out of reach
3rd owner
Out of reach
Your brand
1st owner
Scanned in Melbourne
2nd owner
Reviewed, five stars
3rd owner
Listed for resale
One product, many owners, more opportunities for connection and insights.
Simple to set up, easy to operate.
We set it up with you. Your supply chain stays the same.
We set up your products with you.
You give us the product details. AirloomHQ, your dashboard, makes a unique code for every item.
Your manufacturer attaches the code.
One print-ready file. The ID can be sewn or stuck to the physical product, depending on its type, or attached wherever else it will stand the test of time.
Your supply chain carries on as normal.
One additional label on every product. Nothing else changes.
Your customers scan and find more value.
A custom landing page for that item, telling your story in your words. More value at their fingertips.
Example AirloomID
Why would anyone scan it?
Because the first scan gives them something worth having, straight away. The more value your customer gets builds trust and connection, which keeps them coming back.
What your customer can get
- Authenticity
- Validation that the product is real.
- Details
- Where it’s from, what it’s made of and how to care for it.
- Rewards
- Value for the insights they provide, like a review in exchange for a discount.
- Resale
- A ready-made listing when it’s time to sell.
- Service
- Simple avenues for warranty, returns and repurchase.
- Ease
- Accessible with most smartphone cameras.
The value of a scan is up to your brand.
Airloom helps your brand provide more value to every new customer. More value means more of a reason to scan again.
After a scan
What your brand gets back.
Every owner, not just the first.
Owners
When your product changes hands, the new owner can become a customer you can reach.
Data
First-party data on every product: where it’s scanned, what owners say and when it’s resold.
Presence
Your brand stays with every owner. Each item opens a page in your name, telling your story.
Control
Change what any item shows, at any time, without reprinting a single existing ID.
Simplicity
No app for them, no build for you. We set it up with you.
Compliance
Prepares you for changing digital product passport rules (EU DPP regulation).
Simple to run, with value that compounds over time.
Airloom works to make your brand better and your products last longer.
Set up with you, personally.
We set up your first products with you and brief your manufacturer.
Your supply chain stays the same.
Your manufacturer gets one print-ready file. Nothing else changes.
Your data is yours.
Kept secure, and separate from every other brand’s data.
Change anything, any time.
You can update any page after its code is printed.
Your codes keep working if you leave.
You choose where they point: your website or another provider.
Australia today, with global ambitions.
Based outside Australia? Get in touch.
Questions.
Do our customers need an app?
No. An AirloomID is a QR code. Most smartphone cameras scan it, and the page opens in the browser, with no app or account.
Does this add work to production?
One additional label on every product. Your manufacturer gets all product IDs in one print-ready file. Nothing else in your supply chain changes.
Why not a QR code on our swing tag?
A swing tag is thrown away after the sale. An AirloomID stays on the product, so every owner can scan it. It also opens a 1/1 landing page for that exact item, not a general web page.
What if we no longer want to use Airloom?
Your QR codes keep working and you stay in control of them. We point them to your website, or to another provider you choose.
What does it cost?
Get in touch to discuss pricing options for your brand.
Give every owner a way home.
Make your products last multiple lifetimes.
Turn them into heirlooms, with Airloom.